Dense eLearning Isn’t Smart
“It was too much all at once. I was overwhelmed.” That’s not something you want to see in the feedback for your association’s eLearning. Luckily, there are ways to make eLearning more digestible, regardless of [...]
What Copywriting Can Teach Us About Writing for an Audience
Copywriting is the practice of using written content, both online and in print to market, advertise, raise brand awareness and communicate core brand values. The beauty of copywriting is that it’s written in such a [...]
Blended Learning: Not your Mother’s, Grandmother’s, or Possibly Even Older Sibling’s Training
Blended learning is not new to training. Remember the days when you looked forward to field trips to the planetarium, hovering over a formaldehyde preserved frog with your [...]
Gamification or Game-Based Learning? What’s the Difference?
Gamification and game-based learning (sometimes abbreviated GBL) are both hot topics and the terms are often used interchangeably. They’re not the same thing, but a lot of the definitions and explanations that are floating around [...]
Four Wishes for LMS Buyers
Every week, like clockwork, I get a call from someone who wants me to recommend an LMS for their association or small business. The conversation goes something like this…Typical Phone Call Example If an eLearning [...]
Why Negative Reinforcement is Actually Quite Positive!
Today, I wanted to talk about a misnomer I hear all the time that drives me up a wall. Negative reinforcement. Many people hear the phrase and picture scenes of scolding and beratement. They believe [...]
Education Balancing Act: Asynchronous, Synchronous, and Blended Learning
What do you think of when you hear the term eLearning? Maybe your mind jumps to webinars or interactive courses in a Learning Management System (LMS). There are many different types of eLearning, so it [...]
The Difference Between Empathy and Sympathy (And when to use each one)
“Make your audience care.” It’s an often repeated tenet of instructional design and it sounds great in theory. If you can make your audience care about the material they will engage more deeply with the [...]
Don’t Treat Beginners and Experienced Learners the Same Way
Some time ago, I was cast as a chorus member in a musical. I could sing and read music, but I didn’t have any experience dancing. So, I was a beginner for one set of [...]
Top 4 Things You Can Learn from Buzzfeed (and #2 will blow your mind!)
In the modern world, clickbait marketing has taken the internet by storm and websites like Buzzfeed are leading the charge. You’ve probably seen their articles with catchy titles like, “20 Reasons the 90’s were Awesome,” [...]