What do you think of when you hear the term eLearning? Maybe your mind jumps to webinars or interactive courses in a Learning Management System (LMS). There are many different types of eLearning, so it [...]
“Make your audience care.” It’s an often repeated tenet of instructional design and it sounds great in theory. If you can make your audience care about the material they will engage more deeply with the [...]
Some time ago, I was cast as a chorus member in a musical. I could sing and read music, but I didn’t have any experience dancing. So, I was a beginner for one set of [...]
You’re offering courses online. You think the content is relevant. So, where are your learners? Maybe it’s time to assess your eLearning course audience. You might not be familiar with market segmentation or demographic and [...]
In the modern world, clickbait marketing has taken the internet by storm and websites like Buzzfeed are leading the charge. You’ve probably seen their articles with catchy titles like, “20 Reasons the 90’s were Awesome,” [...]
You need both. Without content the LMS is an empty cookie jar. It’s pretty looking but frustrating every time you open it. Then again, content without an intuitive platform for delivery is a treasure hunt, [...]
There is more than one way to look at an object. You can view it from the front or back, close up or far away, and so on. This is also true of eLearning. So, [...]
Then it exploded. By itself, this sentence doesn’t say much. What exploded and was it supposed to? Why did it blow up? Are we talking about a car in an action movie, a firework, or [...]
After your organization decides to increase learning opportunities, there is usually a flurry of activity to roll out some eLearning. Classes are designed, written, and posted. Then the waiting begins. Build it and they will, [...]
Way back when I was just a marketing minion working in development at a nonprofit, I used to attend workshops and classes that would help me learn more about my industry. Although I didn't join [...]