Getting Started with Online Member Education
Way back when I was just a marketing minion working in development at a nonprofit, I used to attend workshops and classes that would help me learn more about my industry. Although I didn't join [...]
Questions to Ask Client References Before Selecting Your LMS
Selecting your LMS can be a very involved process. First you have to understand the requirements of multiple stakeholders. What do the users need? What does the administrator need? What kind of reporting is required [...]
eLearning Trends for 2015: Here to Stay or Go Away?
Trends in eLearning come and go, but a good LMS is forever. Ok maybe not forever, but a provider can dream. Below is a list of eLearning trends we expect to see in 2015. Will [...]
The Difference Between an LMS and an LCMS
It can be difficult to understand eLearning terms when they’re used interchangeably. Which is which and how do you know when to use them? For example, you’ve likely seen Learning Management Systems (LMS) and Learning [...]
Game Based Learning: Is It Appropriate For My Association?
According to BigFish games, 58% of Americans play video games, with 68% of that population older than 18. In fact, the average age of a video gamer is 35 – a key demographic we’d all [...]
Challenge Your Learners By…
In this hectic world of on-the-spot access to information, conversations held in 140 characters or less, and instant picture uploads, Instructional Designers are faced with the challenge of designing effective learning that won’t overload learners. [...]
Email is Cheap, but isn’t (Always) the Answer
This is a guest blog post by Meagan Rockett. She is the Director, Client Solutions with Greenfield Services Inc. Partnering with Professional and Trade Associations, Meagan consults and develops programs to move the needle in membership [...]
What is Your Learning Promise?
Coming from the nonprofit sector, I've had it drilled into my head how important an organization’s mission and vision statements are. But what about it’s “learning promise”? Working in the eLearning industry got me thinking: [...]
ROE Tips for Your Association’s Online Community
This is a follow-up post to my recent post on ROE vs ROI – A Focus on Engagement; if you haven’t read it yet, check it out! Your association's online community is where your members can [...]
Education + Marketing – The Team for Success in eLearning
Education Marketing Even in a small association there is generally someone responsible for marketing and another person in charge of education and professional development. This is generally a good thing and ensures expertise in a [...]