How to Compete with FREE eLearning
Everyone loves free. Free coffee, free Wi-Fi, just about anything “free” is good, right? Not necessarily. And if your association has plans to sell your next online course or webinar, you might not be too [...]
Email is Cheap, but isn’t (Always) the Answer
This is a guest blog post by Meagan Rockett. She is the Director, Client Solutions with Greenfield Services Inc. Partnering with Professional and Trade Associations, Meagan consults and develops programs to move the needle in membership [...]
Association eLearning: What You Need to Know
This month Digitec Interactive is honored to be featured as a guest author on the Event Garde blog. Association eLearning: What You Need To Know by Sarah Lugo, features practical tips and tricks for getting started [...]
Project Management on a Shoestring Budget
So, your association has decided to create a new online course. Yay! But whether you’re teaming with an experienced eLearning provider or have decided to go it alone, this may be the first time you’ve [...]
Free Webinar: How to Price Education Products
Pricing is too essential to leave to guesswork. In this session, we look at why you should eschew “downside pricing” (e.g., cost-based approaches) and embrace “upside pricing” that looks at the value you deliver to [...]
When to Bring Your Association’s Continuing Education Online
The following is a guest post from Moira Edwards, President and Consultant at Ellipsis Partners. She is knowledgeable in associations' use of continuing education and strategic application of technology implementation. When developing your association's continuing education, you typically look [...]
Valuing Your Association’s eLearning: Tips for Pricing Membership Education
You’re getting ready to launch a brand new online course or webinar series for your members and there’s just one last thing to do – decide how much you will charge for it. Should you [...]
eLearning for Associations – 5 Tips to Keep Them Coming Back
For many of us, education and learning are a passion. There’s a joy in mastering new things and continuing to stay current in our careers. For us, learning is what Maslow described as “self-actualization” and [...]
Using Data from Online Learning to Fuel Association Growth
Not many people enjoy reading data, but if you think about how it can affect your association’s online learning for the better, you might relish it. A major lesson I learned from a conference session [...]
Transform Learning into Profits for Your Association
How can you transform learning into profits for your association in 2014? It’s a new year and a new opportunity to explore other means of non-dues revenue for your association. For years, associations have relied [...]